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Bounty Rum Carnival Launch 2025
Project type
Experiential Marketing
Boost supported the Carnival 2025 launch for Bounty Rum by providing a team of promotional models to represent the brand during the official campaign rollout.
Our promotional team played a key role in bringing the launch to life on the ground, supporting brand visibility, engaging attendees, and reinforcing Bounty Rum’s presence at the start of the Carnival season. The focus was on approachability, energy, and alignment with the brand’s identity, ensuring interactions felt natural and on-brand.
Through a strong on-site presence, we helped set the tone for Bounty Rum’s Carnival campaign, supporting a launch that felt vibrant, organised, and culturally in step with the moment.
